
USDA UPPER 2/3 PRIME BEEF

WE DIDN’T FOLLOW THE STANDARD. WE RAISED IT.
Upper 2/3 Prime is the pinnacle of Prime beef. While most programs stop at the minimum standard, we pushed further, creating a unique Charolais-based program that delivers only the highest marbling scores.
At LOT 29, our cattle are fed nearly twice as long as standard Angus and finished on a precisely balanced diet, producing beef with Wagyu-level richness, melt-in-your-mouth tenderness, and a flavor profile unlike anything else in the category. This is Prime without compromise; designed to elevate your menu and create a dining experience your guests won’t forget.



THE NEW BENCHMARK IN PRIME BEEF.
Every cut delivers exceptional marbling, tenderness, rich flavor, and flawless texture. Precision-raised and carefully finished for unmatched consistency.
*Genotypic requirements are verified to be sired by Simplot Precision Genetics seedstock. Sire verification must be documented by individual animal indentification, DNA profiles, breeding records, and cattle movement records.





